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IPL scores $12 billion in brand value on the back of media rights, ad revs

IPL scores $12 billion in brand value on the back of media...

  • by Team PITCH
  • December 04, 2024

Among franchises, Chennai Super Kings (CSK) lead the pack with a $231 million brand value, buoyed by consistent performances and their enduring association with MS...


Gulf Oil Lubricants India & Dentsu Creative Launch ‘Gulf Unstoppable Army’ Campaign

Gulf Oil Lubricants India & Dentsu Creative Launch ‘Gulf Unstoppable Army’ Campaign

  • by Team PITCH
  • April 18, 2024

A fan-led initiative that gives Chennai Super Kings players more time to train and aim for their 6th title.


playR continues to be the Official Merchandising Partner of Chennai Super Kings

playR continues to be the Official Merchandising Partner of Chennai Super Kings

  • by Team PITCH
  • April 18, 2024

As the Global Merchandise Partner, playR offers a diverse range of merchandise including apparel, sports equipment and accessories


CSK-GT match viewership touches 2.5 crore: JioCinema

CSK-GT match viewership touches 2.5 crore: JioCinema

  • by Team PITCH
  • May 24, 2023

According to JioCinema, this is the highest ever, with the previous record being 2.4 crore, registered during the CSK versus RCB match on April 17


Gulf Oil Lubricants Launches Brand Film Featuring Chennai Super Kings & Mr. Pride

Gulf Oil Lubricants Launches Brand Film Featuring Chennai Super Kings & Mr....

  • by pitchteam
  • April 30, 2018

Teasers feature MS Dhoni, Harbhajan Singh, Dwayne Bravo, Ravindra Jadeja, Murali Karthik & Michael Hussey Mr. Pride, the main protagonist, personifies Gulf Oil’s...


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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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