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Opinion
Marketing Narratives will have to be Insight Driven

Guest Column: Mr. Prashant Dhar, Director - Marketing, A. O. Smith India explores how marketing narratives will evolve in 2024

January 23, 2024 By Prashant Dhar
Opinion
Psychology of Branding: How emotions drive customer loyalty

Guest Column: Piali Dasgupta, Senior Vice President – Marketing, Columbia Pacific Communities shares her views on how emotional connect with....

November 29, 2023 By Piali Dasgupta
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#DidYouKnow ? Caratlane crosses Rs 2,000 cr revenue mark in FY23.