Tags STORY
Marketing Moments
Sponsors show trust in news genre despite ratings blackout; here’s...

Brands and experts say that they still rely on the news genre as it delivers the right audience in a....


Marketing Moments
Adworld reacts to Madras HC's decision on ‘obscene’ ads

While some industry leaders laud the move saying that self-regulation in advertising is a myth, others feel that the blame....

By Misbaah Mansuri

COVER STORY
SUVs contribute to 10 per cent of our sales: Peter...

Peter Honegg, MD & CEO, Mercedes Benz India[/caption] Mercedes Benz entered the Indian market in 1994 and reached the top....

By Abhinav Mohapatra