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We’ll keep playing around with ‘Oo La La La Le O’ jingle: United Breweries CMO

We’ll keep playing around with ‘Oo La La La Le O’ jingle:...

  • by Simran Sabherwal
  • July 11, 2025

Vikram Bahl, Chief Marketing Officer, United Breweries, tells us about the all-new avatar of Kingfisher's iconic jingle, Oo La La La Le O!, the premiumization...


PepsiCo India partners with CII Foundation to provide 2 million meals to marginalized communities  Special focus on three States - Punjab, Haryana and Rajasthan

PepsiCo India partners with CII Foundation to provide 2 million meals to...

  • by pitchteam
  • April 16, 2020

Overall, PepsiCo India has upped its commitment to provide over 7 Million meals. The company had recently Partnered with Akshaya Patra Foundation and Smile Foundation...


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Established in 2003, Pitch is a leading monthly marketing magazine. The magazine takes a close look at the evolving marketing,broadcasting and media paradigm. It provides incisive, in-depth reports,surveys, analyses and expert views on a variety of subjects.

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