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BrandTalk
‘Vocal for Local’ can be the driver of growth: Rakesh...

Head – Marketing & Branding, Bank of Baroda talked about the bank’s new music video, PM's Aatmanirbhar Bharat economic package....

By Sanstuti Nath

BrandTalk
ON A WILD AND INNOVATIVE JOURNEY

Gaurav Dublish & Siddharth Sood, Co-founders, Wildcraft India, tell us how the company’s innovative mindset has helped it enter new....

By Simran Sabherwal

BrandTalk
'With storytelling ingrained in our DNA, our job is to...

Sunita Rajan, Senior VP, Advertising Sales, Asia Pacific, CNN International, tells us how the global news giant is collaborating with....

By Simran Sabherwal

BrandTalk
If anything, this crisis has put the spotlight back on...

Nikhil Rungta, Country Manager, Verizon Media, believes that brands will need a form of ‘immunity marketing’ to strengthen their relationship....

By Christina Moniz

BrandTalk
TITAN’S BRAND ZOYA: KEEPING THE SPARKLE ALIVE IN TESTING TIMES

Ajoy Chawla, CEO - Jewellery Division, Titan Company Limited says personalised experience is at the core....

By Simran Sabherwal

BrandTalk
‘Lenovo SmarterEd is built on the premise that there is...

Amit Doshi, Chief Marketing Officer, Lenovo India, says the brand is going for a digital-first campaign that includes a long....

By Simran Sabherwal

BrandTalk
‘We Are Reviewing Our Marketing Plans And Advertising Approach Going...

Abhinav Iyer, Head - Marketing & Strategy, Muthoot Finance says the company is planning to launch its marketing campaign soon.....

By Simran Sabherwal

BrandTalk
WE HAVE PUSHED OUR NEW CAMPAIGNS AND PRODUCT LAUNCHES TILL...

JK Tyre recently launched a new campaign, #DistanceOKPlease to spread awareness about social distancing, drawing inspiration from Truck Shayaris. Srinivasu....

By Simran Sabherwal

BrandTalk
Lockdown may take up more than 50% of the air...

Every year, starting March as mercury levels soar to record high temperatures, air-conditioning brands unleash their communication across media enticing....

By Sanstuti Nath

BrandTalk
Building A ‘StrongCrete’ Relationship

Orient Cement, part of CK Birla Group recently launched its premium cement, ‘Birla.A1 StrongCrete. Manish Dua, President – Sales &....

By Shreshtha Verma