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Marketing Moments
Were brands in tune with spending on radio this Diwali?

As per industry heads, brands have been cautious but there has been an upward swing compared to the last quarter....

By Noel D'souza

Marketing Moments
‘Retail sector picking up pace on the back of festive...

As Indian Terrain completes 20 years, Charath Narsimhan, MD, Indian Terrain Fashions, tells us about the company’s sustainable strategy, joining....

By Ritika Raj

Marketing Moments
'Vivo’s sales during Dussehra up 25% over last year'

Nipun Marya, Director Brand strategy, Vivo India, shares more — on the....

By Neeta Nair

Marketing Moments
Tata Capital spreads the ‘light of positivity’

This campaign highlights the importance of seeking happiness even when there are challenges Tata Capital, the financial services arm of....

By Team PITCH

Marketing Moments
Nickelodeon spreads festive cheer with Diwali-special lineup

The channel will be premiering the TV movie headlined by popular toon Shiva 'Rise of the Technosapiens' Nickelodeon is set....

By Team PITCH

Marketing Moments
Mathrubhumi rings in Diwali with a 10-page additional issue

'This is in line with the various innovations the group is embarking on, all with a view to offering our....

By Team PITCH

Marketing Moments
e4m Diwali ad list: Campaigns that cracked the new normal...

From Cadbury Celebrations to Birla White, here are some campaigns that stepped up to embrace the new complexities while showcasing....

By Team PITCH

Marketing Moments
Amway India lights up this Diwali with holistic wellbeing; celebrates...

Amway India hosted unique activities as a build-up to Diwali. The company organized, ‘Festival Thali’, a special virtual....

By Team PITCH

Marketing Moments
Eros Now unveils #UnlockDilwaliDiwali campaign

As part of the festive campaign, Eros Now has also collaborated with Paytm, whereby Paytm users can benefit from 100%....

By Team PITCH

Marketing Moments
Mahindra Lifespaces’ #GharKoBoloHappyDiwali campaign celebrates the new-found importance of the...

Mahindra Lifespaces® has launched a new ad film that explores how the relationship with our homes has transformed....

By Team PITCH