The campaign highlights Shopsy’s brand positioning as the hyper value shopping destination
The #SimplyMe digital campaign features brand ambassador Wamiqa Gabbi
The campaign has been conceived and scripted by Leo Burnett
Prior to this, Anil Pandit was Senior Vice President at the agency
Conceptualized by Wunderman Thompson (Delhi), the campaign is live on leading channels, YouTube, social media, and OTTs
Rayomand has previously been a creative leader at SSC&B Lintas, Contract Advertising and Havas
The campaign is named ‘Trends with Benefits’
In his new role, he will be working closely with IMEA Managing Director Anit Kurian
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