Tags STORY
On The Move
iProspect is Carlsberg Group’s media agency

The dentsu-owned agency will take charge from January 2024

By Team PITCH

On The Move
ITC reappoints Sanjiv Puri as MD & Chairman for second...

A news report citing the company’s AGM notice said that it will also appoint its food business chief executive Hemant....

By Team PITCH

Marketing Moments
Amazon's 'entry' into Google-CCI case fires up rivalry between the...

Google’s accusations against the CCI of protecting the business interests of Amazon, will intensify the tussle between the two American....

By Kanchan Srivastava

Marketing Moments
Now, open web programmatic under scanner: Are advertisers losing 23%...

Open web programmatic ecosystem is riddled with as much as $20 billion in ad-waste which roughly accounts for ¼th of....

By Kanchan Srivastava

Marketing Moments
Is Google not disclosing all about TrueView ads?

Terms of YouTube’s TrueView ads appear to be misleading and 'third party' audit is also questionable, according to the Adalytics....

By Kanchan Srivastava

Marketing Moments
Voice, Video & Vernacular: How Generative AI is impacting India’s...

Generative AI is being harnessed by brands across various industries across the globe, and in India, to enhance customer experiences,....

By Shantanu David

On The Move
'I take comfort in the fact that I'm leaving HUL...

In an emotional note shared on LinkedIn a day after his tenure as the CEO & MD ended, Sanjiv Mehta....

By Team PITCH

Marketing Moments
MediBuddy launches new campaign with Amitabh Bachchan

The film showcases the convenience of video consultations with specialist doctors in just 10 minutes

By Team PITCH

BrandTalk
LinkedIn India’s revenue grew 4-fold in five years: Ashutosh Gupta

Country Manager for India at LinkedIn, Ashutosh Gupta, shares how the social media platform for professionals has grown leaps and....

By Kanchan Srivastava

BrandTalk
CTV in India can cross 60 million by 2025: Rajiv...

Rajagopal, National Head, Client Development, Finecast India, talks about the future of CTV in India, and more

By Shantanu David