As advertisers tightened their purse strings, media players faced a muted growth on their digital platforms in Q124. Veterans from....
The regulatory body is looking to deliberate on MIB overseeing the content regulation and MeitY handling the carriage part, the....
Dainik Bhaskar and Amar Ujala have updated terms and conditions banning all tech firms who intend to use their content
Experts say using influencers provides brands a huge opportunity to expand their reach beyond the usual channels such as Google....
Dainik Bhaskar and Amar Ujala have updated terms and conditions banning all tech firms who intend to use their content
Experts say using influencers provides brands a huge opportunity to expand their reach beyond the usual channels such as Google....
In the absence of cookies, behavioural and contextual signals will be used to understand customers better, leading to a paradigm....
Live commerce is gaining popularity as it amalgamates live streaming's potency with online shopping's convenience for a more dynamic buying....
Amid budgetary constraints, CMOs are funneling their ad dollars to conversion-focused platforms, say industry experts
Experts believe that AI anchors are a cost-effective solution for media houses, but the replacement of human news presenters is....