BrandTalk STORY
BrandTalk
Strategic use of OOH this festive season is a game-changer:...

Garg of Rapport India shared his hopes for the OOH industry that has impressively navigated the pandemic effects, his insights....

By Sonam Saini

BrandTalk
Well-rounded approach fuelled our success in FMCG: Vineeth Viswambharan, Adani...

Vineeth Viswambharan, Associate Vice President – Marketing & Sales, AWL, spoke to e4m on the company’s marketing success story, advertising....

By Team PITCH

BrandTalk
Luminous Power Technologies' #ILLUMINATINGLIVES Campaign Sparks the True Spirit of...

The film, released on digital platforms, encapsulates this heart-warming sentiment: kisi ki zindagi roshan karne se hi toh banti hai,....

By Team PITCH

BrandTalk
The world is looking at India as the biggest marketplace:...

The CEO of Nykaa Beauty shared the company’s strategies and the Indian growth story on the sidelines of the preview....

By Team PITCH

BrandTalk
We have been benefitting from the downward trend of newsprint...

During the Q2 earnings calls, Agarwal stated that traditional categories, such as education, real estate, government, jewellery and health, have....

By Team PITCH

BrandTalk
Each of our campaigns addresses a unique facet of digital...

C Sukumaran, Senior Director, Product & Communication, Canon India, on tells us how the nearly 100-year-old-camera brand stays relevant and....

By Shantanu David

BrandTalk
Having stabilised, we are now entering the growth phase: Harsha...

Razdan, CEO, South Asia, Dentsu, spoke to e4m on a range of issues, including how the company has been looking....

By Sonam Saini

BrandTalk
Storytelling in the era of AI & automation presents new...

Saraswati, Chief Content Officer at Omnicom Media Group, talks about the intricate balance between human creativity and artificial intelligence

By Team PITCH

BrandTalk
Our strategy is to target younger audiences through Sports: Rajiv...

The Head of Media at Dabur India spoke exclusively to exchange4media on the World Cup, associating with Indian Idol, the....

By Team PITCH

BrandTalk
‘VAHDAM India has recognized the need for a sensory experience...

The brand’s CEO & Founder, Bala Sarda, spoke to e4m about the brand’s new outlet in the national capital, an....

By Ritika Raj

BrandTalk
Cautiously optimistic: HUL’s Rohit Jawa on upcoming festive demand

The company reported a 4% growth in its standalone net profit at Rs 2,717 crore in Q2. Ad spends increased....

By Team PITCH

BrandTalk
Our digital platforms will lead coverage of elections: Avinash Pandey,...

Pandey, CEO, ABP Network says that the network’s focus is on establishing the brand in South India and is confident....

By Simran Sabherwal

BrandTalk
How MRF ignites brand loyalty with #MRFSuperFan

The campaign, started during the Asia Cup and now ongoing during the ICC Men’s Cricket World Cup, encourages fans to....

By Simran Sabherwal

BrandTalk
Media mix for Zoya’s latest jewellery collection is mostly digital...

Chawla, CEO of Titan’s jewellery division, spoke about the brand's latest collection, media mix, festive expectations and more

By Aditi Gupta

BrandTalk
Brands can retain the new generation only by moving at...

Amedeo Aragona, Marketing Director-Indian Subcontinent, Kinder Products, Ferrero India opened up about the challenges of being a chocolate brand, consumer....

By Team PITCH