BrandTalk STORY
BrandTalk
Initial response of advertisers to ad model is quite strong:...

Speaking to analysts during the Q2 earnings call, the Chief Operating Officer & Chief Product Officer said ad revenue will....

By Team PITCH

BrandTalk
‘Biggest marketing plan was to get SRK as brand ambassador’

Somasree Bose Awasthi, Chief Marketing Officer, Godrej Consumer Products, spoke to e4m about the launch of ‘Godrej Magic Bodywash', and....

By Kanchan Srivastava

BrandTalk
'Watching India’s victory parade in Mumbai after winning in 2007...

Punit Bhatt, Assistant General Manager of Skoda India, recalls his favourite cricketing moments and his expectations from the upcoming T20....

By Team PITCH

BrandTalk
‘Cautiously optimistic Indian consumers don’t want to compromise on lifestyle’

In an interaction with e4m, Soumya Mohanty, Kantar Managing Director – South Asia, Insights Division, says brands in categories like....

By Mansi Sharma

BrandTalk
E-com advertising is used for both performance marketing & brand...

Amazon Advertising Head Girish Prabhu talks about the growth of e-commerce advertising in India and the role that Amazon is....

By Javed Farooqui

BrandTalk
Our endeavour is to become the most future-ready network in...

The Group CEO of Havas Group India was speaking on the launch of UK-based creative agency, Cake, in the country

By Team PITCH

BrandTalk
GCPL will spend Rs 100 crore to reduce plastic footprint:...

Sitapati, MD & CEO of Godrej Consumer Products, spoke to exchange4media on the sidelines of the launch of a ready-to-mix....

By Kanchan Srivastava

BrandTalk
Our conviction has been tested but it has helped build...

The COO & Co-founder of SUGAR Cosmetics shares insights from the seven-year journey of building the brand, the evolving TG,....

By Ritika Raj

BrandTalk
‘The world is now pretty much living between two screens...

Shaadi.com’s latest ad campaign talks about the platform’s evolution by going back and narrating the first success story, says Adhish....

By Team PITCH

BrandTalk
Viewers are constantly pushing us to think in different ways:...

Dhar, Founder & CEO of Banijay Asia, talks about interactive reality special Ranveer Vs Wild with Bear Grylls, & more

By Ruhail Amin

BrandTalk
Creativity not cleverness anymore; Cannes celebrates authenticity now: Rohit Ohri,...

FCB India’s Group Chairman & CEO Rohit Ohri and Kinnect CEO Rohan Mehta share their ideas of creativity, equation after....

By Team PITCH

BrandTalk
‘Marketers now need tech partners for the right use of...

Taranjeet Singh, Criteo Managing Director, SEA and India, spoke to e4m about the company’s new brand identity and emerging trends....

By Team PITCH

BrandTalk
Ads on Quora are high performing: Vinay Pandey

Quora’s Chief Revenue Officer shares that the team in India is actively working towards helping brands leverage the platform's high....

By Kanchan Srivastava

BrandTalk
Will 5G truly change the OTT streaming experience in India?

Ripunjay Bararia, Co-founder & CTO, SugarBox Networks, says as the demand for seamless video streaming is on the rise, 5G....

By Team PITCH

BrandTalk
‘We want people to realize gaming & esports are like...

Vishal Parekh, CMO, Nodwin Gaming, talks about the association with game streaming and esports platforms and the marketing strategy for....

By Shantanu David