Associate Editor at exchange4media group
Guleria, Director - Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI), speaks to e4m about trusting print....
Brands across sectors are expecting a hike in sales as Diwali celebrations are on full swing While the Coronavirus pandemic....
With Diwali almost knocking on our doors, real estate and the mattress industry are looking forward to the festival season....
This Diwali, consumers are purchasing high-end products and companies are betting on innovation and new product launches to cater to....
Brands from the jewellery, apparel and the puja segment reveal how they are gearing up for Diwali, connecting with consumers....
As brands entice consumers with offers and new launches, Print re-emerges as the advertisers’ go-to-medium this festive season With Diwali....
As the festival of light approaches, real estate and its ancillary industry in South India are optimistic about the season....
Adhish Zaveri, Director – Marketing, Shaadi.com, says that people looking at matchmaking now see value in coming online The implementation....
Arjun M Ranga, Managing Partner, NR Group & Managing Director, Cycle Pure Agarbathies, says he expects double-digit growth in all....
Pushp Raj Singh, President Marketing, JK Cement Ltd. (Grey Cement Business) speaks about the brand’s recent campaign film, the realty....
Vinay Subramanyam, Head of Marketing, Britannia Industries tells us how the company’s latest initiative is helping home-makers become entrepreneurs ....
Dr Gupta, Chairman, Kent Ro, tells us why the company continued to advertise during lockdown, about lessons learnt from the....
Mirza, Managing Director & CEO for Dr. Oetker in India & SAARC countries, tells us how the company connected with....
Harish Narayanan, Head of Marketing, Myntra recounts how the company executed its latest campaign and overcame the challenges to a....
Ponnappa, Head – Growth Categories, Shipping & Marketing, eBay, tells us how the company re-established the business, its latest campaign....