IPL 2020 viewership up by a record 23%, posts 400 Bn mins of consumption: Star India
Television viewership for the tournament reached 31.57 million average impression, making IPL 2020 the
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latest-stories IPL 2020: Disney-Star India estimated to have crossed Rs 2,600 crore in revenue
According to industry experts, the official broadcaster has made a revenue of around Rs 250 crore from
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latest-stories 7 Up tops exclusive brands list on regional sports channels for IPL: TAM Adex
As per the data for the first 52 matches, a total of 175+ brands advertised on both regional and Hindi+English
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latest-stories Our budgets have taken 70:30 approach towards digital vs. traditional: Aalok Bhan
Bhan, Director & CMO, Max Life Insurance, revealed that brand considerations increased by 20-25%
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latest-stories Our marketing spends is up 2000%+ compared to IPL 2019: Avik Das Kanungo, Games24x7
Kanungo, Director – Brand and Marketing Strategy, Games24x7, spoke about ramping up spends, utilizing
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latest-stories IPL 2020 attracts Rs 500 crore in sponsorships: Three factors that helped
While for a successful franchise like IPL, crossing the Rs 500-crore mark may be on expected lines, what
