Johnson & Johnson spent Rs 333.66 crore on advertising in FY20
The company reported a net profit of Rs 614 crore during the same fiscal compared to Rs 626.1 crore in
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latest-stories Can liquor brands sail through ASCI restrictions on surrogate ads?
Ad industry experts say that there will always be restrictions but it is up to advertisers to be creative
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latest-stories Spends on mobile advertising to witness a spike: Report
According to InMobi’s latest report, mobile ad spending is predicted to rise 38% in India over
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latest-stories Will advertiser interest in cricket see a hike after India’s win against Australia?
Industry watchers note that higher the viewership and demand, the easier it is to sell ad inventory for
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latest-stories CCPA issues warning to ads that claim to ‘boost immunity’, ‘kill virus’
The body warned advertisers that punishment for making such misleading claims will range from 2-year
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latest-stories Is Rishabh Pant the soon-to-be blue-eyed boy of the brand world?
Industry watchers discuss Pant’s brand value shooting up post the Test series win and his recent
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latest-stories ASCI bans surrogate ads of 12 liquor companies: Report
The brands have been accused of alluding to banned products in their advertisements The Advertising Standards
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latest-stories Sun Pharma unveils ‘Jandaar Bano’ campaign for Revital H Woman
Conceptualized by Lowe Lintas, this new Revital H Woman campaign educates women on consuming a multi-vitamin
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latest-stories No magazine cover should have 1 woman and 9 men
Guest Column: But then again, writes Mithila Saraf, Business Head, Famous Innovations, no industry should
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latest-stories Bombay HC clamps down on SebaMed ad ‘ridiculing’ HUL
As per HC order, USV, SebaMed’s parent company, has been restrained from using the ad campaign
