APPARELS, DIGITAL, FASHION, FEATURED, INTERNET, latest-stories, MEDIA, SECTORS, YOUTH Amitabh Bachchan to promote ‘Gold Star’ cookies from Parle March 25, 2013 By Neeta Nair 0 186 Parle Products, has roped in Amitabh Bachchan as the brand ambassador for its new Gold Star Cookies.
ADVERTISING, APPARELS, CRICKET, DIGITAL, FASHION, FEATURED, latest-stories, SECTORS, YOUTH, YOUTH >> FEATURES Reebok moving on from sports to fitness: Steve McPherson March 13, 2013 By 0 363 Mired in controversies following an unearthing of alleged scams at the top-management level, Reebok India
APPARELS, CRICKET, FEATURED, latest-stories, RETAIL, SECTORS Are marketers levereraging new media effectively? August 29, 2012 By 0 270 Facebook, Youtube, E-commerce – unknown entities at the turn of the century, have today become
APPARELS, FEATURED, latest-stories, LUXURY, MEN, SECTORS Branding Spirituality July 26, 2012 By 0 471 India – the land of saints and spirits. History enmeshed so deep from the beginning of time that
APPARELS, CONFECTIONERY, COVER STORY, FEATURED, FMCG, FOODS, KIDS, latest-stories, SECTORS PMMAO 2011 PRINT OUTLOOK : Let’s unbundle it February 1, 2011 By 0 810 Print will have to play second fiddle to TV in the fight for the ad pie share. Print’s share has