Amitabh Bachchan to promote ‘Gold Star’ cookies from Parle
Parle Products, has roped in Amitabh Bachchan as the brand ambassador for its new Gold Star Cookies.
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APPARELS, DIGITAL, FASHION, FEATURED, INTERNET, latest-stories, MEDIA, SECTORS, YOUTH -
ADVERTISING, APPARELS, CRICKET, DIGITAL, FASHION, FEATURED, latest-stories, SECTORS, YOUTH, YOUTH >> FEATURES Reebok moving on from sports to fitness: Steve McPherson
Mired in controversies following an unearthing of alleged scams at the top-management level, Reebok India
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APPARELS, CRICKET, FEATURED, latest-stories, RETAIL, SECTORS Are marketers levereraging new media effectively?
Facebook, Youtube, E-commerce – unknown entities at the turn of the century, have today become
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APPARELS, FEATURED, latest-stories, LUXURY, MEN, SECTORS Branding Spirituality
India – the land of saints and spirits. History enmeshed so deep from the beginning of time that
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APPARELS, CONFECTIONERY, COVER STORY, FEATURED, FMCG, FOODS, KIDS, latest-stories, SECTORS PMMAO 2011 PRINT OUTLOOK : Let’s unbundle it
Print will have to play second fiddle to TV in the fight for the ad pie share. Print’s share has
