THE ESSENCE OF MOBILIZING POTENTIALS
In eight years, Xiaomi has grown from another phone maker to taking the electronic and mobile world by
-
FEATURED, INTERVIEWS, latest-stories -
FEATURED, latest-stories THE PERENNIAL EVENTS MARKET
Some key brands in the Live Entertainment industry are changing the conversation around events market
-
FEATURED, latest-stories PROMISE AND PERIL IN THE CHANGING MEDIA INTERACTIONS
Today, the mobile phone as a “personal screen” has pushed India to more than a trillion unique interactions
-
FEATURED, INTERVIEWS, latest-stories FIND YOUR DREAM CAR AT DROOM
Technology has been advancing with time and so are the new consumers. As everybody has moved online,
-
FEATURED, Guest Column, latest-stories EMERGING TRENDS IN THE ADVERTISING INDUSTRY
The final year of this decade is upon us, which brings its own set of challenges for advertising professionals.
-
FEATURED, INTERVIEWS, latest-stories ‘SPRING’-ING TO THE TOP
K Madhavan, Managing Director of Peps Industries took over a sick manufacturing plant in 2006 and turned
-
FEATURED, latest-stories COMPREHENDING THE CUSTOMER JOURNEY MAP
Customer Experience, Personalization, Artificial Intelligence and Real-Time Engagements are the premises
-
FEATURED, latest-stories Reinventing the Essentials of Ayurveda
When it comes to Ayurveda, there are few brands quite as authentic or as easily recognizable as Medimix
-
FEATURED, INTERVIEWS, latest-stories In conversation with Rajeev Sharma, Head – Corporate Services & Strategic Planning, Mitsubishi Electric India Pvt. Ltd.
Tell us about the new Ad campaign by Mitsubishi? What was the vision behind it? Our new Brand campaign,
-
FEATURED, latest-stories BUILDING UP A BEAUTY BRAND THROUGH CONSULTANTS AND DIGITAL MEDIUM
Oriflame is a Swedish multi level marketing company which was founded in 1967 that sells personal care,
