Designing UI for UI – User Interfaces for all Users Included
As a UI/UX designer, I actively observe people interacting with their devices. Especially my mother,
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FEATURED, Guest Column, latest-stories Video Marketing trends 2019 – Part 2
Creation of Explainer videos will spike in India The world has seen the true power of online videos.
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FEATURED, Guest Column, latest-stories Video Marketing trends 2019 – Part 1
Another year is done and dusted! And we are back here again drafting our marketing plans. But! This year
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FEATURED, Guest Column, latest-stories EMERGING TRENDS IN THE ADVERTISING INDUSTRY
The final year of this decade is upon us, which brings its own set of challenges for advertising professionals.
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FEATURED, Guest Column, latest-stories Read Between the Lines: What Data Can Tell You
A customer sees an ad for your sale on a third-party website. It is tempting but they decide to park
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FEATURED, Guest Column, latest-stories Let there be love: Five marketing matches guaranteed to boost consumer affection for brands
Every year, we scramble to do last-minute present-buying, pay an eye-watering amount for roses and flowers,
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FEATURED, Guest Column, latest-stories 10 Years of Hashtags on Social; Is it Time for the “Ten Commandments” Yet?
It all began with the use of the pound sign to mark metadata tags in Internet Relay Chats to categorize
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Guest Column, latest-stories Analysing big brand performances at #ViVOIPL 2018
Its been more than two months since the #ViVOIPL 2018 got over – one of the top most properties
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FEATURED, Guest Column, latest-stories Caring for the Truth in healthcare communication
The world of communication as we know is transforming rapidly. Gone are the days when a brand could rely
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FEATURED, Guest Column, latest-stories Think rural to understand rural consumer … Remove your ‘Urban Hat’ while Researching ‘Ruralconsumer’
More than 70% of Indian population lives in rural areas and urban slums. These markets not only contribute
