• Guest Column, latest-stories

    MARKETERS, ARE YOU STILL “SPRAYING AND PRAYING”?

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    Vineet Sehgal, CMO, Quikr says that with budget cuts marketers in the post Covid-19 world will need to think out-of-the-box, question preconceived notions about marketing, and make some smart trade-offs while re-skilling marketing teams   I won’t be saying anything new if I say that the ongoing pandemic has not only changed consumer behavior and…

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