In these times, brands need to build on the foundation of trust: Hemant Mehta, Kantar
On the launch of ‘The New Indian Consumer Report’, Mehta, MD, Insights Division & CSO, South Asia, Kantar, shares insights on consumer behaviour & strategies brands should adopt in the ‘new normal’ The Covid-19 pandemic not only affected businesses all over the world, but has also led to significant changes in consumer behaviour. In an…