Orders Received From Across the Country MAGGI Fusian – the range of Asian flavor inspired noodles, have garnered overwhelming consumer response on Amazon Prime Days, witnessing an equivalent of 2.5 lakh single units being sold over a two day period, with orders coming from 29 states of India. Commenting on this, Mr. Nikhil Chand, Director, Foods and…
‘The Growth Hacking Book: Most Guarded Growth Marketing Secrets the Silicon Valley Giants don’t want to Know’ was unveiled by the Chief Guest by Dr. Unnat Pandit, Director NITI Aayog at India Habitat Centre, Delhi. Present on this occasion were Deepak Jain, Director FII, Sanjiv Goyal, Financial Advisor of Supreme Court and other esteemed guests. The book…
Reminding the young Indian spectacle wearer of the several embarrassing situations their spectacles have landed them in, Bausch and Lomb India announced the launch of their latest campaign, #BlameTheFrame, for their vision correction contact lenses – iconnect. These monthly disposable contact lenses have been specially designed for youth & first time users to suit their pocket as…
The brand has achieved a reach of 70 mn for the campaign so far For Coca-Cola, the secret ingredient has always been to be part of peoples’ lives – their moments of joy, laughter, music and celebrations. And cricket is among the most rejoicing occasions that caters to everyone and connects people across the countries….
Confectionery giant Lavian has picked up exclusive sponsorship of in game visibility assets with WCC2. In our country, cricket is religion and during this cricketing season, brands have not left any stone unturned to be part of the narrative and get the attention of the consumer, with crores being spent on creating content and buying…
‘Our Exams Are On’, say the cricket stars in Boost’s new television commercial Boost, one of GSK’s leading brands in Health Food Drinks category, has garnered interest and support from young sports enthusiasts with its new campaign, ‘Exams are On’. With this campaign, Boost created a platform to share tips and tricks with their brand…
When we have a special someone in our lives, every day is a pleasant surprise. Nothing compares to the delight of discovering their likes, dislikes and habits. MAGGI, in its campaign for the new MAGGI Veg Atta Noodles, has captured these emotions beautifully in a TVC that stars Bollywood actors Rajkumar Rao and Sanya Malhotra. The TVC has already been…
The brand’s multilingual campaign, created by Leo Burnett India, wants users to ‘Keep Listening, Uninterrupted’ Following all the fun banter around its launch campaign, ‘There’s A Playlist For That’, Spotify, the Swedish audio streaming subscription service, is now live with its first TV-led marketing campaign in the country. This campaign is the first TV, and…
Entertainment One’s two-month long campaign culminates on July 7 in Mumbai ,with a meet and greet with Peppa Pig, George, and Captain of the Indian Women’s Cricket Team Mithali Raj Peppa Pig is joining families across India this summer to celebrate the Cricket World Cup with a two-month-long campaign #PeppaPlaysCricket. The campaign spans over retail,…
In line with its vision to introduce products that cater to evolving consumer preferences, Nestlé India will be launching MAGGI Fusian – a range of Asian flavor inspired noodles. This range reflects MAGGI’s strong food and cuisine expertise and our deep understanding of Indian consumer preferences. Crafted using signature herbs and spices predominantly used in…
