The TV commercial #IndiaCalling tells the story of young Indians setting off on journeys of discovery L&K Saatchi & Saatchi has created another milestone campaign for Hero MotoCorp’s portfolio of premium bikes and scooters with a new brand idea “Tomorrow Can’t Wait”. The TV commercial #IndiaCalling tells the story of young Indians setting off on…
Launches the VRCT jacket as a canvas of individuality & self-expression, through the voice of Swapna Barman, Dipika Pallikal & Simranjit Kaur Global Sportswear giant, adidas, known for it’s high performance products worn by the world’s best athletes, and brand campaigns that transcend cultures and stereotypes, has launched a fresh new athletics franchisee, the VRCT…
The TVC narrated how ghee binds the quintessential festive meal, a story that strikes a chord with every household in Kerala ITC’s dairy offering, Aashirvaad Svasti Ghee celebrated the auspicious Onam in Kerala with a special Onam TVC campaign ‘Give the taste of Aashirvaad Svasti Ghee to your Onam Sadhya’. Dressed in the traditional Kasavu…
House of Hiranandani, a premium real estate brand committed to making homes with a difference, celebrated Engineer’s Day on 15thSeptember in a unique way – they created a beautiful bridge between the present and the future of architecture, proving that in the business of selling houses, they are truly set on making a difference. House…
Truecaller today announced a new awareness campaign in collaboration with Balaji Motion Pictures’ latest production, “Dream Girl” starring Ayushmann Khurana. The objective behind this collaboration is aimed at highlighting the importance of ‘Taking the Right Calls’ among Indian viewers, through a series of short videos that builds on the titular role played by the lead who pretends to…
India’s leading natural beauty care brand Lotus Herbals has appointed the gorgeous actress Jacqueline Fernandez as the brand ambassador for its Lotus White Glow range of skincare products. Jacqueline will appear in multimedia campaigns spanning TV, print & digital, as the face for Lotus WhiteGlow Gel Creme, the flagship product from the WhiteGlow range. Lotus…
Signify also launches Ganpati-on-Wheels mobile van, illuminated with Philips Hue, travelling across Maharashtra during the auspicious festival Celebrating the spirit of Ganesh Chaturthi in Maharashtra, Signify (Euronext: LIGHT), the world leader in lighting (formerly known as Philips Lighting), today launched its festive campaign that includes an illuminated Ganpati Pandal, lit up using 4,000 Philips LED bulbs in…
Wahl will be reporting to GM’s President of the Americas, Barry Engle Deborah Wahl has been appointed Global Chief Marketing Officer at General Motors, as per media reports.Prior to this, Wahl was Marketing Chief at Cadillac. Before Cadillac, she was CMO at McDonald’s USA. Wahl has also held key positions at Chrysler, Lexus and Toyota….
#MyBullet campaign on social media garners tremendous response from the motorcycling community across the globe Royal Enfield, the global leader in the mid-sized motorcycle segment recently launched a campaign with the introduction of six new colours of its iconic motorcycle – the Bullet 350. The Royal Enfield Bullet is the oldest motorcycle in continuous production since…
Protinex Kesar Badam is positioned as a nutrition supplement exclusive for the Indian palate Nutricia International Pvt. Ltd. (Danone India), with its mission ‘To deliver health through food to as many people as possible’, announced the launch of Protinex Kesar Badam – a salute to the rich heritage of India & its vibrant tradition with special ingredients like Kesar…
