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    Godrej & Boyce celebrates 75th Independence Day with special offers

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     Godrej Interio offers up to 25% discount across its portfolio of products and solutions Deep rooted in India’s Independence and Swadeshi movement, Godrej & Boyce, the flagship company of the Godrej Group, has always played an instrumental role in nation building much before India got its independence. Since its inception, Godrej & Boyce has demonstrated…

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    BIC Cello celebrates #AzaadiJoKalamUthaKaiMile

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    Video campaign celebrates freedom achieved through the power of education through three inspiring real-life stories BIC Cello, India’s most recognized stationery brand and leading manufacturer and distributor of writing instruments, has launched a video campaign titled #AzaadiJoKalamUthaKaiMile to celebrate Independence Day. The campaign was launched in partnership with The Better India (a digital media platform)…

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    Sunfeast Dark Fantasy’s trending Twitter banter keeps brands and consumers guessing

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    Leading brands like Spotify, Swiggy, Airtel, VH1 among others join the digital banter in their quintessential style Sunfeast Dark Fantasy, the brand which is celebrated for its drool worthy golden crispy choco-filled cookies is trending on Twitter with a cryptic tweet that has brands and consumers engaging in a hearty conversational banter. The mysterious tweet…

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    Godrej Consumer Products expands e-commerce business, launches three new digital-native products

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    As part of its strategy to strengthen e-commerce business with digital-first brands, Godrej Consumer Products Limited (GCPL), a leading emerging markets company, introduced three new digital-native product innovations under its leading brands such as Godrej Ezee, Godrej Protekt and Goodknight. The three new launches are single use laundry capsules – Godrej Ezee Detergent Pods; Godrej…

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    Policybazaar unveils new digital film, dials up the emotion on Independence Day

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    The film’s underlying message for the audience is the promise of looking out for each other akin to insurance Policybazaar.com – India’s leading online insurance marketplace has released its new digital film, centered around the traditional definition of a family. The film released on the occasion of Independence Day, draws attention towards core human values…

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    Dhani Launches first of its kind BIG #OneFreedom Sal

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    Customers can transact anywhere across 1 crore+ RuPay merchants using their Dhani OneFreedom card Dhani App, one of India’s fastest growing mobile application for all your healthcare and financial needs, has announced one of its biggest 12-day sales starting from 11th August 2021. In a first of its kind sale, Dhani will be rewarding some…

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    Disney+ Hotstar adds almost 11.73 million paid subscribers in Q3

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    Christine McCarthy, SVP and CFO, Disney, addressed analysts during the Q3 conference call With Disney+ seeing a slower subscriber addition in the US, Disney+ Hotstar is turning out to be the saviour for the American media & entertainment conglomerate. For the third quarter ending June, Disney+ Hotstar comprised close to 40% of Disney+’s global subscriber…

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    Okinawa Autotech compares Electric Vehicles with ICE counterparts in its new ad campaign

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    ‘Ye E Sahi Hai’ captures the pulse of Indian consumers about electric  two-wheelers and will change the way they think about it Okinawa Autotech, India’s most disruptive and top-selling electric two-wheeler manufacturer, has launched a new ad campaign positioning Electric two-wheelers as the perfect choice for the dynamic needs of all age groups in the…