Audible, an Amazon company, and a leading global provider of spoken-word entertainment, announced the launch of two new ad films, featuring TV heart-throbs Nakuul Mehta and Rithvik Dhanjani, showcasing the wide and diverse range of audio and spoken word content available on Audible, which listeners can enjoy whenever, wherever they like. Rithvik and Nakuul have…
MPA estimated that the number of customers legally paying for online videos will increase to 230 million in the next five years from approx 100 million at present India’s total video market, which includes TV broadcasting and video streaming platforms, will grow at 9.5% CAGR in the next five years to become an $18 billion…
Skore, the sexual pleasure and wellness brand from TTK Healthcare, in association with Isobar, the digital agency from the house of dentsu India, has launched a campaign titled ‘Get Naughtier’. The campaign comprises two digital films that revolve around couples who are driven by enhancing pleasure while showcasing the range of Skore products. The brand…
Shares how her family pays extra attention to their respiratory health by eating right, practicing deep breathing exercises, Yoga, and regular steam inhalation with Vicks VapoRub to get relief from cough and cold symptoms November skies are always beautiful; the hues make for a scenic environmental change that our eyes fall in love with instantly….
Aims to encourage women to prioritize themselves Chicnutrix, India’s fast-growing beauty and nutrition brand, launches #NutritionBFF campaign with Masaba Gupta, one of India’s most talented and acclaimed designers. Being the voice of the brand, Masaba hopes to encourage women to look after their busy lives with a support system that helps them through each day, while…
Bisleri, industry leader and India’s most trusted mineral water brand, has showcased and designed first-of-its-kind vertical mineral water plant. The revolutionary manufacturing plant is located in Mumbai and reimagines architecture, technology and packaging process. The plant, which can produce almost 7.50 lac bottles of Bisleri per day is spread over 1.50 lac sq. ft. is…
Masaba for Nykd brings you the sleepwear of your dreams It’s time to raise your pajama game! Nykd by Nykaa, the intimate & sleepwear brand from Nykaa Fashion, has today launched Masaba for Nykd, an elevated sleepwear collection created in collaboration with designer Masaba Gupta. A nod to sartorial style that fits just as well at…
The new digital campaign involves social media and influencer marketing, digital films and media, and branded content SKORE, the innovative sexual pleasure & wellness brand from TTK Healthcare, has launched a bold new campaign to position itself as more than just a condoms brand, showcasing its widest range of pleasure product offerings. The ‘Get Naughtier’…
Three new films encourage professionals to hit pause and strike the right balance between work and life in the new world of work Professional network LinkedIn has tied hands with digital creative agency, The Glitch, to launch phase II of the #FindTheBalance campaign that provokes honest conversations about the realities of working from home and…
Borosil becomes the official sponsor for IOA via a three-year deal Borosil Ltd., India’s leading consumer ware brand, today, announced that it has renewed and expanded its sponsorship with The Indian Olympic Association (IOA) and has become their official associate sponsor for the Indian contingent. Borosil will provide support via this sponsorship for Indian athletes…
