• latest-stories

    Fanta celebrates Cricket’s Colorful Fans at ICC Men’s T20 World Cup

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    Launches the Celebration Song for the tournament Fanta, the leading sparkling beverage from Coca-Cola and India’s number one fruit flavor beverage, has announced its partnership with the International Cricket Council (ICC) for the ICC Men’s T20 World Cup. The brand is headlining the tournament by rolling out a new campaign called ‘Colourful Fans’, which will…

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    Kalyan Jewellers announces the launch of Sankalp

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    Features regional brand ambassador Wamiqa Gabbi in a never-seen-before avatar Gearing up for the auspicious occasion of Karwa Chauth, Kalyan Jewellers, one of India’s most-trusted and leading jewellery brands, has announced the launch of the Sankalp collection – a line of handcrafted jewellery inspired by Punjab’s multi-hued vibe and vivacity. With the launch of the…

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    Samsung India and National Geographic Traveller India Capture Wildlife of Kashmir

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    National Geographic Explorer, Eshika Fyzee captures distinct wildlife in Kashmir using Space Zoom on Galaxy S21 Ultra 5G Samsung, India’s most trusted brand, teamed up with National Geographic Traveller India to #UncoverTheEpic. Filmmaker and National Geographic Explorer, Eshika Fyzee travelled to the stunning Kashmir valley to capture the elusive wildlife species. With best-in-class camera features…

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    BharatPe promotes its BNPL product ‘postpe’ with new TVC

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    The campaign will be live across TV and digital channels, throughout the ICC World Cup 2021 and the ongoing festive season BharatPe has rolled out its TVC campaign ‘De Dena Aaram Se’, to promote its newly launched Buy Now, Pay Later (BNPL) product- postpe. This campaign is based on a simple tenet of relationship based on…

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    Usha launches “Air of Innovation” TVC Campaign for Heleous Fans

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    New TVC focuses on innovative product features of the new range of premium fans Usha International, India’s leading consumer durables brand, today ushered in an “Air of Innovation” with the launch of a new TVC campaign for its Heleous range of ceiling fans. The hi-decibel campaign comprises 4 TVCs that highlight innovative features like aerodynamic…

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    OPPO celebrates the resilient human spirit in new Diwali ad

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    The festive film features poems by spoken poet Megha Rao, translated into Hindi by Rakesh Tiwari Celebrating the spirit of new beginnings, OPPO has announced the launch of its new Diwali campaign that urges people to spread joy, cheer and optimism this festive season. As Diwali is right around the corner, OPPO is launching a…

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    Castrol POWER1 ULTIMATE unveils #PerformanceThatSurprises campaign featuring Tiger Shroff

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    The campaign has been conceptualized by Schbang Engine oil brand Castrol POWER1 ULTIMATE for two-wheelers has launched a new digital campaign around #PerformanceThatSurprises highlighting the brand’s 5-in-1 full synthetic formula that offers superior engine health for two-wheelers. The campaign features Bollywood actor Tiger Shroff as the face of Castrol POWER1 ULTIMATE, whose persona resonates with…

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    Mohit Raina ushers in festive cheer with Snapdeal’s Toofani Sale

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    The campaign also stars TV actor Chahatt Khanna Snapdeal has launched a new campaign starring popular TV celebrity Mohit Raina as part of its “Toofani Sale” consumer campaign in this festive period. Amplifying Snapdeal’s brand campaign, “Brand Waali Quality, Bazaar Waali Deal”, that addresses the notion that only expensive products/brands offer good quality, Mohit Raina…

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    Fastrack celebrates Gen Z’s fluid identity in new campaign

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    The campaign launched for the brand’s new positioning ‘You Do You’ talks about staying comfortable in your skin, being positive about your body and individual experiences of self-love Fastrack, India’s celebrated youth watch and accessories brand announces the launch of its new positioning, ‘You Do You’. By embracing the new brand ethos, Fastrack continues to…

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