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    Tata Tea Premium celebrates Holi in true Delhi and UP style

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    Celebrates regional pride and highlights #DilSeRich for Delhi and #Dumdaar Holi for UPites In line with its hyperlocal strategy, Tata Tea Premium – Desh ki Chai, launches exclusive festive packs in Delhi and Uttar Pradesh that brings alive the colourful festival of Holi. The exclusive ‘Holi festive pack’ brings alive the true essence of Holi…

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    “Yeh Holi, Distance Wali” Says Pepsi(R) And Salman Khan

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    Beverage brand encourages consumers to practice social distancing this Holi Last year has been an unprecedented year and with the upcoming festival of colours, there is a lot of excitement amongst people to celebrate it with friends and family. However, while gearing up for Holi, amidst the global health challenge, Pepsi® and Bollywood superstar Salman…

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    Mirchi restructures its organization in line with its new brand identity

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    Aims to become India’s no.1 city-centric music and entertainment company In a move to develop a modern organization, one that is aligned to the brand’s objective of becoming India’s no.1 city-centric music and entertainment company, Mirchi has restructured its organization. While radio continues to be the foundation, the brand aims to build and strengthen its…

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    Medimix Launches 100% Natural Hand Sanitizer Gel

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    Medimix Hand Sanitizer Gel is available at all major retail outlets and e-commerce platform Medimix the flagship brand from the renowned AVA group today announced the launch of its new range of Hand Sanitizer Gel. Medimix Hand Sanitizer Gel brings out the age-old goodness of Medimix in a unique hand sanitizing formulation. Hand Sanitizers, unlike…

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    Hungama Music brings Dolby Atmos to Music Streaming in India

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    Becomes the first music streaming service in India to support Dolby Atmos Music Hungama Music, one of the leading music streaming services in India, and Dolby Laboratories (NYSE: DLB), a leader in immersive entertainment technologies, are introducing a more emotional and authentic way to experience the music you love with Dolby Atmos®. Hungama Music users…

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    Pitch Marketing 30under30 list recognises marketing leaders of the future

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    The inaugural list has names from performers from top brands and companies across diverse sectors The inaugural Pitch Marketing 30under30 list, which recognises the industry leaders of the future, was unveiled on Tuesday. The list has young marketing stars who have contributed to the success of the company, displayed innovative prowess that has impacted the company’s…

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    Doctor Dreams launches new campaign this World Sleep Day

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    The campaign entails five entertaining films that showcase how Doctor Dreams is the #MattressEveryMattressWantsToBe Doctor Dreams, a holistic sleep solutions brand from the house of Nilkamal, has launched an exciting campaign on World Sleep Day. With this campaign, the brand intends to educate consumers about the importance of choosing the right mattress and restates its proposition…

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    Rummy Culture launches new campaign with Indian sports legends

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    ‘Champions ka culture’ is the new mantra Rummy Culture, India’s fastest-growing online rummy platform, from house of Gameskraft, providing best-in-class gaming experience introduces its marquee campaign “Champions yahan bhi bante hain, Rummy Culture, Champions ka culture” with sporting legends in a bid to promote champions in rummy. The new campaign “Champions yahan bhi bante hain,…