Conceptualized by ADK Fortune, the campaign will run across television channels, digital platforms and outdoors including hoardings and branding at prominent airports Prega News today announced actor Anushka Sharma as its brand ambassador. The actress who is pregnant and is expecting her first child with Indian Cricket Captain and husband Virat Kohli has endorsed the…
The home-grown pharma company aims to grow its visibility in the South Mankind Pharma has announced its association with Malayalam actor Mohanlal as their corporate brand ambassador. The goal of the ambassadorship is to drive visibility for Mankind Pharma and its efforts to reach the masses in the south. The megastar’s mass appeal, constant reinvention…
Datar will be reporting to Ranjan Bargotra, President, The Crayons Network Samir Datar has joined Crayons Advertising as Senior Vice President to head the Delhi Branch. Datar has moved from Hakuhudo where he was Senior Vice President, Planning. He has over 25 years of experience working with the industry and has handled brands like Maggi,…
The rebranded channel’s tagline is ‘Straight, Bold and Relentless’ Karnataka news channel, Suvarna News, is being rebranded as Asianet Suvarna News.With this announcement, the Asianet News Network signals its intent to bring Asianet News’ long-standing regional and national equity to Suvarna News. With its tagline, ‘Straight, Bold and Relentless’, the rebranded channel, with a slew…
ZEE5 will put to use XroadMedia’s back-end solution, Ncanto, to provide multiple content discovery, recommendations and personalization use-cases to its users ZEE5 has announced the on-boarding of XroadMedia to ramp up its hyper-personalized Video on Demand offerings and social media services. Through this partnership, ZEE5 will put to use XroadMedia’s innovative back-end solution, Ncanto, to…
Cinema theatres will see a resurgence after the pandemic, the Chairman of Star & Disney India said at the 18th Hindustan Times Leadership Summit Cinema halls will see a resurgence after the pandemic with more people flocking to the theatres, asserted Uday Shankar, Chairman, Star & Disney India, at the 18th Hindustan Times Leadership Summit….
Wild Stone Sense is a fragrance offering made in collaboration with visually challenged individuals with enhanced sense of smell from NGO Saksham Wild Stone, a fragrance brands of India from the house of McNROE Consumer Products Pvt Ltd, has launched its new fragrance ‘Sense’, meant to celebrate the sense of smell as a great unifier experience…
Playing the role of a contemporary mother, Rachna Banerjee puts a spin to the classic ‘Report Card’ conversation in every household ITC’s Aashirvaad Svasti recently launched premium milk – Aashirvaad Svasti Select Milk in Kolkata. This comes with a unique offering ‘Doodher Report Card’ – a daily quality assurance report of the pack of milk…
Industry leaders are optimistic that the growth momentum will continue post festive season, with December likely to witness high single-digit growth over the same period last year Notwithstanding the coronavirus pandemic, TV witnessed a huge growth during the festive season compared to the previous year. As per the TAM AdEx data, it shot up by…
The Raghav Bahl-owned media company has posted a net profit of Rs 1.08 crore for the quarter ended 30th September Quint Digital Media (formerly Gaurav Mercantiles Ltd) has reported a net profit of Rs 1.08 crore for the quarter ended 30th September compared to a net loss of Rs 6.26 crore in the same quarter…
