IKEA opens Mumbai market with an online store as part of its new multichannel approach to reach 100 million customers in the next few years IKEA, the world’s leading Swedish home furnishings retailer, today launched its online store in Mumbai, with a vision to become accessible to the many of the city with more than…
The multi-channel campaign, comprising six TVCs, Digital, Radio & Outdoor, brings alive features of the app and how they benefit users Content discovery platform Dailyhunt recently announced its new multimedia campaign, ‘#DailyhuntHaiNa’. The campaign reaches out to millennials across India, through fresh, young and quirky videos using humour to connect with them and to highlight…
Digital payments leader Paytm, the brand owned by One97 Communications, has today announced that Madhur Deora, currently CFO of Paytm, has been promoted as President of the company. Vijay Shekhar Sharma, Founder & CEO, Paytm, said, “We have grown over 20x in the last 3 years by creating a payments-led lifestyle and financial services app…
The film will feature on TV, digital, print, 1000+ cinema halls and social media platforms Allen Solly, India’s pioneer brand in casual work wear from Aditya Birla Fashion and Retail Ltd., unveiled its First ever denim campaign “Tough Jeans For a Tough Day at Work” featuring their denim range. Allen Solly is a lifestyle brand and…
Gifted him glasses specially designed for people suffering with colour vision deficiency and the latest HONOR 20i Phantom Red HONOR, the global leading smartphone e-brand, recently posted a short video that displays its commitment towards empowering individuals. The film captures the story of a young man named Akash, who is suffering from colour vision deficiency (colour…
The remix is orchestrated entirely from Made in India Xiaomi products Xiaomi India, India’s number one smartphone and smart TV brand has announced an iconic video remix of Vande Mataram on the occasion of India’s 73rd Independence Day. The video has been released as a part of the #CelebrateWithMi campaign paying homage to the national…
ZEE5 has partnered with Laqshya Media Group to launch and execute an on-ground promo activity, targeting Tamil audience residing in Malaysia. This campaign has ZEE5 tie-up with local grocery stores giving them a promo code that will be distributed to the target audience. People will able to watch Tamil content and other languages without any…
Brand has Launched An Exclusive Range Mission Mangal Collection in over 700 Peter England Stores The leading menswear brand from Aditya Birla Fashion and Retail Ltd. has styled the lead actor Akshay Kumar who plays Rakesh Dhawan in the first space film of Indian cinema Mission Mangal, releasing this Independence Day August 15. In the movie the protagonist, who is the torchbearer of a team,…
Kajaria Ceramics, India’s No. 1 tile company has just rolled out its brand campaign for 2019. A 360- degree power packed multimedia campaign led by a mega ad film starring Akshay Kumar. Created by Crayons Communications, the campaign is the third edition of the hugely successful Kajaria brand idea “Desh Ki Mitti Se Bani Tile Se,…
Emphasises the ‘Power Of One’ with a heart-warming video With freedom in our minds, faith in our words, pride in our hearts and memories in our souls, August 15th holds a special place in every Indian’s heart. As we all gear up to stand as one nation, this Independence Day, India’s leading entertainment destination, BookMyShow’s charity initiative BookASmile…
