Godrej Protekt Mr. Magic embarks on a swine flu awareness program with more than 42000 school students in Delhi Delhi, February 2019:
As per data released by Union Health Ministry, Swine Flu has claimed 312 lives with over 9000 cases being reported in India. In Delhi alone, swine flu cases have mounted to 1,965 as per according to a report by Directorate General of Health Services (DGHS). Children face high risk as they are more exposed to the H1N1 virus, the primary cause of swine flu, in crowded places like schools. Thus, Godrej Protekt Mr. Magic chose to start an awareness program in schools. As part of this, a team of doctors from Protekt Mr. Magic will visit Delhi schools and engage students during morning assembly on how they can protect themselves from swine flu. This will be followed by free product distribution.
Speaking on the swine flu awareness program, Mr. Sunil Kataria, CEO – India and SAARC, Godrej Consumer Products Ltd said, ‘The best prevention for swine flu is to keep hands sanitized and clean. Most people make the mistake of washing their hands with water only. Even when they wash their hands, they use soap bar, while the more hygienic alternative is actually liquid hand wash, which however is considered expensive. So, we have empowered Indian households with Protekt Mr. Magic handwash that makes a bottle full of hand wash at just INR 15. As a health and wellness brand, Protekt Mr. Magic aims to spread awareness on hand hygiene habits, especially when a simple act of hand washing with a liquid hand wash can curb the spread of life-threatening diseases like swine flu. The awareness program in Delhi is our contribution towards ensuring safety and well-being of children in a scenario when swine flu cases are constantly rising.”
Swine Flu prevention has become a serious concern. While health advisories have been issued prescribing the do’s and don’ts, the most important things advised by the government is to ensure citizens wash their hands with a soap solution and not just water so as to be able to mitigate the spread of this disease. In addition to soaps and liquid hand washes, hand sanitizers are also deemed to be a very good precautionary measure.
It is believed that good hand washing thoroughly with soap and warm water is the first line of defence against the spread of H1N1. Children need to be taught to use waterless antibacterial hand sanitizer to kill germs when they are unable to get to a hand-washing station. Sanitizer products are useful for reducing risks associated with the spread of disease. Similar to the ritual of starting your day with a morning prayer in schools, our aim is to get the kids imbibe the ritual of washing their hands before meals.
In households where soap solutions are used, mothers usually prefer bar soaps for hand washing given the comparatively higher costs of liquid hand washes. However, what they do not realize is that in bar soap usage, impurities from one wash are carried forward to the next – which is extremely detrimental in the case of swine flu. With liquid hand washes, on the other hand, every drop is pure and untouched by the human hand, limiting the chances of contamination.