The Pitch CMO Summit and Awards will take place on March 7 at ITC Maratha in Mumbai The Laqshya Pitch CMO Awards 2019 is a flagship property of the exchange4media group. It witnesses a gathering of the best minds in the business of marketing. It recognises and rewards exceptional work done by senior leaders across…
PGTI’s 2019 calendar will include between 18 and 20 tournaments across the country Global steel giant, Tata Steel, will enhance its support to golf in the country through a three-year deal as the umbrella sponsor of the Professional Golf Tour of India (PGTI), Tata Steel Vice President Sanjiv Paul announced. At a media conference Sanjiv…
The MahaKumbh is one of the largest and sacred collective act of faith celebrated in India. In an endeavour to transform India through transforming lives, Kansai Nerolac Paints Ltd. (KNPL), one of the leading paint companies in India and pioneers of ‘Healthy Home Paints’ has further beautified Indira Bhavan, in sync with the theme of…
Bajaj Allianz General Insurance, India’s leading private general insurance company launched its new brand campaign redefining the essence of ‘Caringly Yours’. This holistic 360 degree marketing campaign aims to infuse emotions into the general insurance industry which is otherwise perceived as passive, reactive and a transactional category. Through this campaign, Bajaj Allianz General Insurance aims…
Godrej Protekt Mr. Magic embarks on a swine flu awareness program with more than 42000 school students in Delhi Delhi, February 2019: As per data released by Union Health Ministry, Swine Flu has claimed 312 lives with over 9000 cases being reported in India. In Delhi alone, swine flu cases have mounted to 1,965 as…
Actor Sonali Bendre Lends her Voice to the Campaign and Encourages Mothers to Share Their Stories and Seek Support from Their Community All Out® takes a powerful stand for mothers in India with its latest campaign #IDidntKnow / #MujheSabNahiPata. The campaign celebrates mothers who are tough enough to acknowledge that they don’t know everything. It…
A global survey to measure conviviality conducted with OpinionWay reveals a world increasingly less friendly. For several years Pernod Ricard has made “Creators of Conviviality” its vision and signature. Yet today more than ever, conviviality seems to be in decline around the world. These were the findings of a global survey conducted by OpinionWay in 11…
For the first time, a Jaago Re (Meluku) campaign developed specifically for the women of Andhra Pradesh has been launched by Tata Tea’s premium brand in the region, Chakra Gold. At a product level, Chakra Gold is known for its strong, long lasting taste and at a brand level, it has always empathised with and…
To celebrate milestone, the account’s fans can win a National Geographic Tanzania Photo Safari trip by sharing their most Nat Geo-inspired photos in a 24-hour contest National Geographic’s Instagram account, @NatGeo, has surpassed 100 million followers on the photo and video-sharing social platform. @NatGeo, whose creative control is largely in the hands of a number of National Geographic’s contributing photographers, shares the…
~Signs Taapsee Pannu as its brand ambassador to communicate new positioning, ‘Khayal Toh Chatpata Hai’~ Kurkure, India’s most loved snack brand, unveiled its new positioning ‘Khayal toh Chatpata hai’ to celebrate progressive thinking that young Indian homemakers bring in to traditional Indian families. As Kurkure embarks on a new journey with a promise to add more fun and excitement to…
