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    Britannia unveils new TVCs for Britannia Treat Crème Wafers

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    GREY group India has created a new campaign for Britannia Treat Crème Wafers. The campaign has been conceptualised by GREY Bangalore. When you get caught in a sticky situation, a dash of quick thinking and some delicious Britannia Treat Creme Wafers can help smooth things over. That’s the premise of the new films created by…

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    With data becoming integral to our mobile lives, a seamless network experience is critical to access information, fulfill entertainment needs and have conversations. Vodafone Idea, the largest telecom network in the country, welcomes the New Year with the launch of#StrongerEveryHour. This campaign aims to highlight the improved network of ‘Vodafone SuperNet 4G – India’s Data Strong…

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    ZEE5 transcends borders to #ShareTheLove with Pakistan and Bangladesh

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    Three months after its soft launch across 190+ countries, digital entertainment platform ZEE5 is now zooming in on specific priority markets. Close on the heels of the launch of its brand campaign Dil Se Desi in APAC, MENA and Africa targeting the Indian and South Asian diaspora, ZEE5 today rolled out a customized campaign, aptly titled ‘Share the Love’ for two…

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    Favre-Leuba appoints Mr. Vijesh Rajan as Business Head

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    ~Oldest Swiss watch brand Favre-Leuba appoints Mr. Vijesh Rajan as their Business Head & Spokesperson Favre-Leuba is pleased to announce the appointment of Mr. Vijesh Rajan as Business Head and the new spokesperson for the brand. After the successful tenure of Mr. Thomas Morf, the CEO and spokesperson of the brand under who’s leadership, the…

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    TimesPoints announces its digital campaign #IDidntKnow

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    Aims to tell users how “Reading can be Rewarding” Times Internet Limited’s (TIL) reward program, TimesPoints recently kicked off its digital campaign #IDidntKnow for users of Times Internet. The reward program aims to make available to loyal users of Times Internet Network properties (Times of India, NewsPoint, Navbharat Times etc.) exclusive benefits this festive season through this campaign.  #IDidntKnow will help users understand…

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    Virat Kohli retains top spot valued at US$170 million: Duff & Phelps 2018 Report

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    Duff & Phelps, the global advisor that protects, restores and maximizes value for clients, today announced findings from the fourth edition of its Celebrity Brand Valuation Report 2018: ‘The Bold, the Beautiful and the Brilliant.’ The report provides a ranking of India’s most powerful celebrity brands based on brand values derived from their endorsement contracts….

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    PARA Badminton Player Girish Sharma had a face-off against top ranker Srikanth Kidambi Girish Sharma, a champion para athlete, lived a dream this Premier Badminton League (PBL) when he faced champion badminton player Srikanth Kidambi at the center court in Bangalore.  Vodafone PBL enabled Girish, who has taken para Olympic by storm, to showcase his…

  • Nalin Kapoor, Senior General Manager and Group Head-Marketing, Hyundai Motor India

    SBI Life Insurance launches the First Ever Programmatic Digital OOH Campaign in India with WATConsult

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    SBI Life Insurance, one of the most trusted private life insurers in the country, launched the first ever programmatic digital out-of-home (OOH) campaign in India. Planned by WATConsult, the digital and social media agency from Dentsu Aegis Network (DAN) along with DAN’s Programmatic Arm- Amnet, this innovation will be leveraged as an extension of SBI…