• latest-stories

    Have We Forgotten to enjoy ‘The Real Flavours of Life’, asks Lay’s

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    Friendship Day film by Lay’s encourages people to log off and immerse themselves in real time experiences Lay’s, world’s favorite potato chip brand, takes its proposition of ‘The Real Flavours of Life’ a step further with a new film on Friendship Day calledCollege Canteen + No Network = #RealFlavoursOfLife. With nearly 478 million Internet mobile…

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    Mankind Pharma adds ‘KABZEND’ to its portfolio with Rishi Kapoor as the brand ambassador

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    Mankind Pharma introduces its new product to prevent constipation Ayurvedic-based formulation, KABZEND is available in trendy 50g bottle packaging at Rs.50/- Mankind Pharma, a quality-driven pharmaceutical company in India has launched a new Over-the-counter (OTC) product – ‘KABZEND Natural Laxative Granules’ to help relieve constipation. Mankind Pharma has chosen Veteran Actor Rishi Kapoor as the…

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    Horlicks takes ‘Badne ki bhookh’ to the next level

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    Horlicks launched Badne ki Bhookh in 2017, showcasing children and their hunger to grow in different ways. This year, Horlicks dials up the passion by looking closely at what makes these kids today go after so many things, with great ease. Children today want to do more at the same time. From the dance stage…

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    Eros Now Announces Partnership with InMobi

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    Eros International PLC (NYSE:EROS) (“Eros”), a leading global company in the Indian film entertainment industry, announced today that Eros Now, it’s cutting-edge digital over-the-top (OTT) South Asian entertainment platform, has partnered with InMobi, a global provider of enterprise platforms for marketers. The association will enable advertisers to directly monetize on Eros Now’s video platform, which boasts an…

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    How brands can enhance customer experience

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    In today’s digital age, it’s crucial for retailers to connect with their consumers through innovative offerings and personalized experiences. They must understand the entire customer journey in real-time, which includes shopping patterns, changing trends and many such factors that affect a consumer’s buying behavior. Every offering should have a strong emotional appeal because emotions play…

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    News18 India Announces First Edition of ‘News18 India Baithak’

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    As the current government nears the completion of its term, the nation, along with the political parties, is gearing up for the 2019 general elections. With the rapidly evolving socio-political scenario as the background, News18 India has announced the first edition of News18 India Baithak. The flagship event is scheduled for August 7th, 2018 in New…

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    AI-powered “Gecko” from Web Spiders Is Transforming Recruitment

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    Web Spiders has launched Gecko AI – an outbound hiring and video interview solution at Tech HR 2018 – Asia’s Largest HR Technology Conference. Gecko, which uses machine learning and artificial intelligence to regularly and automatically follow-up with candidates selected for outbound hiring, records pre-screening video interviews, analyses candidate responses and body language and overall,…

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    #ProtinexForMuscleHealth: Protinex Launches New Campaign

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    To Establish Protein Relevance for better muscle health among Indians Protinex, from Danone India, launched its new campaign #ProtinexForMuscleHealth to establish the importance of protein for good muscle health among Indians. A recent InBody study reveals that 71% Indians have Poor Muscle Health, 68% have low Protein levels. A leading cause for this could be inadequate intake…

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