The Board of Balaji Telefilms Limited at its board meeting approved the appointment of Mr Sunil Lulla as Group Chief Executive Officer (CEO) Balaji Telefilms Limited, effective 25th May 2018.
Mr Lulla is an accomplished veteran with over three decades of experience across media, entertainment and the broadcast industry. He was till recently Chairman and Managing Director Grey Group India (one of India’s leading Ad Agencies). Right from the early days of his career Sunil has donned leadership roles as General Manager of HMV (Now Saregama Ltd). He led the successful roll out of MTV in India, turned around entertainment channel SONY and launched the TV Network for Bennett Coleman & Co, The Times Television Network. Sunil has been one of the early Internet explorers with indya.com in 2000. Sunil has been a prominent member on many boards and forums of the broadcast industry where he has helped shape policies, set industry standards and best practices.
Commenting on the appointment Mrs Shobha Kapoor Managing Director Balaji Telefilms said “We are pleased that Sunil will be joining us as Group CEO and are confident that he is the right person to lead Balaji to the next stage of growth and value creation. He is a seasoned leader with a stellar leadership reputation and brings with him a wealth of consumer business experience. The Indian media sector is undergoing massive change which also creates enormous opportunities for us at Balaji Telefilms and Sunil will lead the efforts with the rest of the team to seize these opportunities and create value for all our stakeholders.”
Commenting on the appointment Mr Sunil Lulla Group CEO Balaji Telefilms said “I am incredibly excited to join Balaji Telefilms at this stage of the company’s evolution into a B2C media business. Balaji Telefilms has a great combination of engaging and compelling content and distribution on the back of explosive growth in online video consumption. Balaji Telefilms is well positioned to become a leading player in the Indian media sector and I am motivated to join the leadership team and all the great people that have fuelled Balaji Telefilms success so far.”