With the industry’s who’s who under one roof, exchange4media hosted the fifth edition of Pitch Top 50 Brands today in Gurgaon. In the presence of Minister of Railways, Suresh Prabhu, a list of the nation’s best brands was unveiled. Cipla, ITC, Tata Steel, Hotstar, Uber, Xiaomi, Amul, HCL, Aam Aadmi Party, Arnab Goswami, Flipkart, Rolex…

In a race of brands, Arnab Goswami, President-News and Editor in Chief, TIMES NOW and ET NOW, was the only individual to have won the coveted award at Pitch Top 50 Brands. On winning the accolade, Goswami said: “I frankly don’t think of myself as a brand, as a person I don’t think I am…

To honour outstanding brands, exchange4media is all set to unveil the nation’s best brands in the fifth edition of Pitch Top 50 Brands today in Gurgaon. The theme of this year’s event will be “Branding a Purpose versus Purpose of Branding”. Minister of Railways, Suresh Prabhu, will be the Chief Guest at the gala. The…

A software company, once known only for its creative products like Photoshop has come a long way. It’s interesting how Adobe has covered so much ground in a short span of five years and become the go-to company for marketers. Making sense of data, getting actionable insights from it and putting them to use, are…

Dell’s latest research on PC user trends of emerging India in partnership with Greyhound Research has revealed useful insights about the preferences of youth. Youth from tier 2 and 3 cities are heavily focused on creating content on PCs. PCs are a clear priority for them.The youth is still turning to laptops as their go-to…

Tyroo Technologies recently introduced its Product Listing ads (PLA) which is the world’s first native ad platform, by an independent ad network. It is open to all app publishers and competes directly with Google and Facebook’s PLA. The PLA platform allows app publishers to deliver ads without compromising on a user’s app experience, by embedding…

Last decade has brought about a huge change in the way consumers look at brands and products. Today, technology underpins the changing consumption patterns. If we were to really look for the consumers, they are always on the move. People are spending more and more time out of their homes while they are working, shopping…