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    Hyundai’s Nalin Kapoor joins CarDekho.com as COO-new car business

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    CarDekho.com has appointed Nalin Kapoor, ex-Senior General Manager & Group Head, Hyundai Motors India as its COO for new car business. He is a mechanical engineer and a management graduate, with 24 years of experience in sales & marketing, strategic planning and business development. In his previous appointments, Kapoor has worked various capacities at top…

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    Pitch Top 50 Brands back, illustrious jury chooses Top 50 for 2015

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    The jury headed by Sunil Alagh, Founder and Chairman, SKA Advisors and Former Managing Director & CEO, Britannia Industries Ltd met today to select the final shortlist of brands in 10 different categories. The objective is to shortlist Top 5 brands in 10 categories. The process aims to identify the best examples of innovation, consumer…

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    Pantaloons Inks Partnership with Flipkart

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    Pantaloons’ strong national presence of 104 exclusive stores, across 49 cities is further augmented with the latest tie-up with Flipkart, India’s largest e-commerce marketplace. Pantaloons Exclusive Brands for both men and women will be retailed through this channel. Shital Mehta, CEO-Pantaloons, says, “Pantaloons is rapidly expanding its footprint in both metros and mini metros. We…

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    Amitabh Bachchan enters the kids’ space, becomes face of FirstCry.com

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    FirstCry.com, announced that Amitabh Bachchan would be the face of the brand. Firstcry.com is already a leading baby and kids player with its online, mobile and 125+ offline store presence. With the campaign, the brand aims to accelerate the growth and take the brand to a much larger parent base. Speaking about the campaign, Supam…

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    Akosha becomes Helpchat, a Personal Assistant App

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    Akosha, an online complaints redressal company, is now Helpchat, a messenger based personal assistant platform which will help people get things done. Helpchat is available as an app on the Android store. “We’re here to end the biggest battle of our daily lives—the one against tasks,”says Ankur Singla, CEO & Founder, HelpChat. “We started as…

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    Myntra Hires Ambarish Kenghe as Head of Product

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    Myntra, India’s leading m-commerce platform for fashion and lifestyle has appointed Ambarish Kenghe, as Senior Vice President and Head of Product at Myntra. Ambarish will start working at Myntra’s Bengaluru headquarters by the end of this month and will report to CEO, Mukesh Bansal to scale up Myntra’s product road map while leveraging the mobile…

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    ‘Aasan hai badalna’ with Quikr

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    Quikr, India’s cross category classifieds business,officially launched a new company logo along with a new slogan “Aasan hai badalna”. The new brand identity symbolizes the brand’s rise in the Indian classifieds industry. The evolution of the company’s brand is also in sync with the evolution of Quikr’s users who have increasingly started using Quikr across…

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    Honda revives the Activa craze with new TVC

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    Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) launched a new TVC for Activa 3G. The new ad campaign for Activa 3G recreates the sense of pride, joy and community amongst customers. The TVC created by Dentsu Marcom, showcases the joy and pride of owning the country’s No.1 scooter brand and gain new customers with…

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    ShopClues goes the TVC way to promote ‘commute commerce’

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    ShopClues, launched a new TV ad campaign to announce its sale called the ‘GharWapsi’ sale. The TVC, designed by Enormous Brands and created by the production house, Thread Films, highlights the exclusive app sale targeted at those who would  like to shop on their mobile phones during their commute post work. By naming it as…

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    Now buy Road Safety Assistance on ebay India

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    eBay India has tied up with AXA Assistance to provide Road Side Assistance to buyers online. Several car owners can now buy Road Side Assistance on ebay.in via AXA Assistance. AXA Assistance will now list Road Side Assistance on ebay.in for as low as Rs 800. Here is how it works: Once the buyer buys…