Mars International India, worldâ€™s leading chocolate manufacturer, has appointed Raghav Rekhi to lead the Marketing operations for the Chocolate Business in India as the Marketing Director. Raghav will take on the new role with immediate effect.
In his new role, Raghav will develop and implement marketing strategies for the brand to achieve the companyâ€™s growth and promotional objectives. He will also further work towards establishing the Mars brand as a global and local market leader.
Raghav comes to Mars International India with significant experience and a proven track record. He has 14 years of experience with Mars, Inc. and has held a number of Marketing and Sales management roles in various parts of the world.
â€œIâ€™m confident that his experience in sales and marketing will help in driving our chocolate business forward in the country.â€ says MV Natarajan, General Manager, Chocolate business, Mars International India.
India is the fastest growing chocolate market in the world with various brands jostling for the consumerâ€™s attention.
In his most recent role, Raghav served as a Marketing Director for Mars META (Middle East, Turkey, and Africa region). Raghav has won several awards and recognitions for his work, including the global Mars Inc award for â€˜The most innovative marketing campaignâ€™.
Mars is one of the worldâ€™s leading chocolate manufacturers dedicated to providing â€œMore Moments, More Places, More Smilesâ€.
By Staff Writer