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Prasun Kumar moves on from Sony Mobile as Head, Marketing

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Prasun Kumar

Prasun Kumar, Head Marketing, Sony Mobile Communications

Prasun Kumar, Head of Marketing at Sony Mobile Communications, has quit the company after a stint of nearly two years. Sony Mobile is yet to make an announcement on its plans to find a replacement for this role.

Kumar joined the mobile handset manufacturer Sony Ericsson in the early part of 2011, before the demerger of Sony and Ericsson and was part of the transition of Sony Ericsson to Sony Mobile Communications. Prior to Sony Mobile, Prasun was associated with MTS as the Director, brand, marketing and communications. He has also worked with brands like Levi Strauss, General Motors and Madison.

The news comes close on the heels of the announcement of the ‘One Sony’ strategy by the company in April this year which among other things, involved an integration of the operations of its smartphone business, ‘Sony Tablet’ and VAIO businesses.

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Neeta Nair

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