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Connect with Youth at Pitch Youth Marketing Summit panel discussions today

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The Pitch Youth Marketing Summit & Awards 2012, is all set to bring forth out-of-the-box panel discussions that concentrate on the major aspects of the lives of youth like reading, theatre, news and music. One of the hottest topics to be discussed – “Youth Unplugged: What can marketers learn from India’s 5th Best-Selling Author; Premier Live-Show Entrepreneur; No 1 Youth Newspaper; & Music Entrepreneur”; consists of an intriguing line up of distinguished entrepreneurs from various walks of life.

To dwell further, the panel discussion will be moderated by Annurag Batra, Chairman & Editor-in-Chief, exchange4media Group. The panel consists of stalwarts such as Sachin Garg, Co-Founder, Grapevine India Publishers. He is the author of the three bestsellers: It’s First Love! Just Like the Last One, Never Let Me Go and I’m Not Twenty Four, I’ve Been Nineteen For Five Years. Prerna Kapur, Executive Director, The Yellow Brick Project, a young performer’s collective in Delhi, will add an extra zing to the discussion. An alumnus of the prestigious like Lady Shri Ram College for Women, Kapur stands by two philosophies, which are, to promote Performing Arts in Delhi; and empower youngsters to coordinate all aspects of her organisation’s projects including dance, music, production and management. To its accolades YBP has had various theatre performances like, Dirty Laundry, Juliet Must Die and Dear Delhi. The other esteemed panelist, Shiv Bhaskar Dravid, is the Founder & CEO of The Viewspaper. Positioned as the ‘Voice of the Youth’, The Viewspaper covers topics like Arts, Business, Cinema, Environment, Campaigns, Technology, Politics, Sports, Society, Science, Travel and Fiction among others. To jazz it up further, we have Ritnika Nayan, Founder & Promoter, Music Gets Me High (MGMH). The company claims to be India’s first and only Management and Booking Agency, which has an experience in both foreign and domestic markets. MGMH provides services like Artist Management, International/ Indian Booking agents, Live Concerts, manufacturing and licensing merchandise among others.

The day will also witness two other panels on “Learnings for Youth Marketers from Film Makers” moderated by Arun Mehra, CEO, Talenthouse India and having panelists like Ram Mirchandani, CEO, Rampage Motion Pictures; Shikhar Mohan, Head – Brand, HCL Infosystems; Kuber Chopra, Founder, Rasta, Subi Chaturvedi, Filmmaker/ Photographer/ Curator; Siddhartha Jain, Producer@iRock. The other panel is on “Reality Shows: How can channels and advertisers lure the youth – Challenges & Opportunities”, to be moderated by Bipin Chandran, Editorial Consultant, exchange4media Group. The list includes eminent industrialists and marketers like Amin Lakhani, Principal Partner, Mindshare; Sanjay Modi, Managing Director, Monster.com; Debarpita Banerjee, Vice President, Marketing and Communication, National Geographic and Fox International Channels and P N Vasanti, Director, Centre for Media Studies.

It does not end there; an exclusive line up of speakers is to watch out for. These include Michael Perschke, Head, Audi India, Shashi Tharoor, Member of Indian Parliament, Rahul Kanwal, Managing Editor, Headlines Today, Samar Singh Sheikhawat, Senior VP, Marketing, UB Group, Shravani Sen, Executive Director & Qualitative Head, TNS India & Sri Lanka, Satyaki Ghosh, Director, Consumer Products Division, L’Oreal, Ajay Kaul, Executive Director, Global Brand Communications and Marketing Services, Lenovo, Ashwin Mushran, Actor, Stand-up Comedian & Tweeple, Terry Mardi, Serial Media Entrepreneur & Truth-Sayer for Desi youth around the world & Chairman & Founder of Terry Mardi Group and Vijay Nair, CEO, Only Much Louder.

For a quick peek into the agenda for the summit, click here and watch out for this space as we reveal more. If you still have the youth in you, be there TODAY at The Metropolitan Hotel!

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Neeta Nair

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